January 25, 2016
Many customers today will use the Internet at least in part to research companies, products and services before making a buying decision. Therefore, if you are […]
Explore expert insights on Google Ads management, including campaign strategy, keyword targeting, budget control, conversion tracking and performance optimisation. Discover how professionally managed advertising can increase visibility, attract qualified leads and improve return on investment.
October 1, 2012
Ever since Google insisted that any agency should have been certified through the Google Certification Program, before they can begin to offer their services to clients, […]
November 2, 2011
Friends. This doesn’t mean you need to know thousands of people, but “friends” in social media terminology simply mean contacts, or people you are connected with […]
October 19, 2011
Apart from your website content, another very important factor search engines use when ranking websites is the number and quality of links pointing to your website. […]
October 5, 2011
If you are looking for a free way to promote your business online, you can have a look at various social media websites, which link customers […]
September 23, 2011
It is important to understand the structure of your Google Ads account before creating particular Google Ads campaigns. Namely there are three levels: Your account Ad […]
September 16, 2011
Google Analytics, or any other tool that measures yoru website’s performance, are vital for success in search engine optimisation: Go to Google Analytics and log in […]
September 6, 2011
Background As one of Ireland’s largest and longest established Canon dealerships, Office Technology (irl) Ltd have been selling and servicing photocopiers since 1992. In 2009, having built […]
August 24, 2011
First enter your keywords list that you have created earlier. Notice that with Google Ads, you have the possibility to format your keywords with the four […]
August 10, 2011
Make sure that you use your top keywords in your website copy. The text of your pages should contain your keywords in the exact phrasing as […]
August 3, 2011
An ebook, or, electronic book, as it is called, is simply a short or longer book you can view on the screen of your laptop, or […]
July 20, 2011
Before we start talking about search engine optimisation and link exchange in more detail, let’s define a few terms: 1. URL – this is the […]