April 13, 2011
The first step of your SEO (after you have optimised your website for customers) is to make the best keyword list possible. A keyword is a […]
April 6, 2011
There are three critical situations you might come across when you track your Google Ads campaigns regularly – and here we also provide solutions to the […]
April 1, 2011
This part of marketing can be one of the most challenging, since many people find it difficult to put their thoughts into words. With clearly defined […]
March 30, 2011
Sometimes it might be a good idea to outline goals you would like to achieve in marketing. By answering the following questions, you will start seeing […]
March 18, 2011
How could your your business benefit from marketing partners who add value to your products that massively increase your sales at no additional cost to you? […]
March 11, 2011
When you have your 7 keywords for every of your main pages, the next step is to place them on your website, in the correct way. […]
March 5, 2011
Many your website owners do not make it easy, clear and secure for people to contact them – if you want customers to contact you directly […]
March 2, 2011
Providing that your keywords fall below the 0.5% CTR for the first 1000 impressions, they might get disabled. That is the first reason you need to […]
February 25, 2011
When you know the purpose of your website, you should give your visitors a REASON to move towards the goal. Remember, it is not your goal […]
February 20, 2011
While many online marketing handbooks would start with telling you how to drive lots of visitors to your website, we chose a different approach. There is […]
February 12, 2011
Your marketing plan is a document that clearly states why you are in business, what you have to offer your customers, how to retain existing customers, how to price your products competitively and profitably and provides a plan of action to follow to retain and grow your existing customer base.
Bearing in mind that you are a small business, the strategies outlined here are practical and take into account the importance of obtaining a measurable return on effort and money expended on any marketing activities.
Today the marketplace is very competitive and changes constantly; that is why you need to update your marketing plan regularly, at least once a year.
February 1, 2011
You work with a marketing planning consultant, get your marketing plan done, pay a significant amount of money – and then let it get lost among […]