Hi,

I hope you had a great week.

Like always (I promise next week I’ll stop mentioning it!), I sure did by learning a lot. This week, I have been concentrating on the lead generation project. I have done some research and brainstorm to find new leads ideas. I also did my habitual work of sales & marketing assessment report, and some promotion tracking (don’t forget to sign up…more and more people do rightfully so).

This week, I offer this advice: instead of simply being a vendor, become an advisor. Your prospect will judge you on price if you are a vendor, but if you are an advisor, you will be much more useful and a long term relationship will naturally develop. I don’t think that I need to remind you that honesty needs to be your number one attitude when adopting this strategy for sake of survival…

See you in a week and all the best until then,
Joachim