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Survey Results on Your Value

See what you told us about How Your Customers Value You:


  • 67% companies state that their unique value is either good quality of their products/services or excellent customer serviceso where is the uniqueness?

  • In 75% companies, incongruence between Sales and Marketing departments leads to customer confusion

  • 33% companies never surveyed their customers about the value they got

  • In 58% companies, customers do not see clearly their unique competitive differentiators
  • 59 % companies see the main value of having a consistent and clearly articulated message in the fact that their customers would clearly see the value they provide

  • 43% companies believe that their message could be refined to encourage more leads and increase sales just by asking their customers!

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