3R Sales & Marketing Online Blog » unique value proposition http://www.3r.ie/marketing-blog Tips, advice and articles to help grow business in Ireland Thu, 08 Dec 2011 23:09:30 +0000 http://wordpress.org/?v=2.9.1 en hourly 1 Unique Value Proposition – Unique in Your Customer’s Eyes? http://www.3r.ie/marketing-blog/unique-value-proposition-unique-in-your-customers-eyes/ http://www.3r.ie/marketing-blog/unique-value-proposition-unique-in-your-customers-eyes/#comments Fri, 23 Jan 2009 08:32:58 +0000 Peter Lawless http://www.3r.ie/marketing-blog/unique-value-proposition-unique-in-your-customers-eyes/ Unique Value Proposition | MarketingWhat would Brian Boru have done faced with 10th century marauders wielding 20th century weapons? He would not have had a hope! That is what imagery does for marketing.To be honest, without ammunition, the

Vikings actually would not have had a hope. For a start, Brian and his gang of Celts, would not have known what the machine guns were, and secondly, the Vikings would not have had any other weapons to combat the fury of the zealous Celts.

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