3R Sales & Marketing Online Blog » marketing results

Marketing Effectiveness: What Is the Right Metrics for Your Company?

Simona Rusnakova — Tue, 30 Aug 2011 23:35:20 +0000

A very important point to keep in mind with any marketing is that you must test, test, and test again. A few hours spent ensuring that you are using correct messages can save months of useless promotion, and tons of marketing money. An essential part of your testing is having a method in place that allows [...]

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Tracking Success of Individual Marketing Campaigns

Simona Rusnakova — Thu, 30 Jun 2011 23:35:41 +0000

Do you know how effective is your your marketing? Which is the half of the marketing costs which you spend uselessly? How much of what you spend on marketing is actually effective? How many sales a given campaign generates? Are the sales team happy with the quality of leads that marketing supplies? If you don’t know answers [...]

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Marketing Effectiveness: What Is the Right Metrics for Your Company? A very important point to keep in mind with any...
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10 Key Indicators of Your Campaigns Performance

Simona Rusnakova — Thu, 04 Mar 2010 12:08:11 +0000

If you want your marketing strategy to prove effective, at the end of the year we need to check whether you stuck with the plan and how well you did with the individual campaigns. Here is a clear description of what you should measure: Campaign Start – When did the campaign start? Expected # Leads – How many [...]

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“Multiply Your Marketing Results – Exponentially!”

Peter Lawless — Fri, 20 Mar 2009 09:41:41 +0000

Can you imagine what it would be like if you could exponentially increase the return you get for every marketing Euro spent? If you have ever gone fishing for mackerel you will probably be aware that on each line there are many hooks, this means every time you cast your line into the sea the number of fish you can catch is multiplied by the number of hooks on your line.

There is a way that you can apply this technique to your marketing so that each campaign is aimed not just at one prospect but many prospects for the same price.

Click here to learn more about Multiplied Marketing Results in Ireland.

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