Bearing in mind that you are a small business, the strategies outlined here are practical and take into account the importance of obtaining a measurable return on effort and money expended on any marketing activities.

Today the marketplace is very competitive and changes constantly; that is why you need to update your marketing plan regularly, at least once a year.

1. Creating Your Marketing Plan Does your current marketing strategy achieve your revenue objectives? Do...
2. Making the Most of Advertising & Direct Mail Have you tried various forms of cost-effective marketing and do...
3. How Should You Plan Your Marketing Campaigns? Once you know how you want to approach individual customer...

1. Marketing Experts: How Would You Describe Your Customers? Although you probably deal with various customers, there always prevail...

1. So What Is the Right Marketing Message? This part of marketing can be one of the most...

Well, here's my little story on how we did it.

1. Purpose and Mission of Your Marketing Plan Your marketing plan is a document that clearly states why...

Extensive research has shown that for marketing to be effective you need to have at least 7 distinct strands to any campaign over a period of time.

3R™ has created a small business marketing strategy called ADSPORT™. In this article we have outlined the brief details of ADSPORT, and given some examples of  each of the seven strands as way of explanation.

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1. 4 Steps to Evaluate Your Marketing Partners How could your your business benefit from marketing partners who...

BUT, hey, stop for a moment, have you done your homework and made sure all these dreams are at least half real? Have you done a proper research, have you identified potential clients' needs and wants, do you know what you are actually going to sell and how will you explain the value to people?

There's a hell more to it, and it actually can be a great fun - just have a look at this article on how to launch your product SUCCESSFULLY. Guaranteed.