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Online Marketing: How to Make It Easy to Contact You Many your website owners do not make it easy, clear and secure for people to contact them – if you want customers to contact you directly from your website, keep the process simple. In general, over...

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“Multiply Your Marketing Results – Exponentially!”... Can you imagine what it would be like if you could exponentially increase the return you get for every marketing Euro spent? If you have ever gone fishing for mackerel you will probably be aware that...

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Arouse a burning desire that magnetically attracts... “Sex Sells” Sex sells! Why? Because it arouses emotions and people always make decision based on emotions. So if you can gear your message in such a way as to attract people’s attention and so...

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4 Areas of Online Marketing You Need to Know Does your website work as a 24/7 sales tool, bringing in sales leads even when you sleep? Or are you having a problem with your website? Why are you not getting more visitors that contact you or buy...

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We all need sound business advice?

Posted on : 09-05-2008 | By : Riccardo | In : Marketing Consultants

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Drive your business growth with sales, marketing, strategy, execution & coaching in Ireland: close sales, increase revenues with business consultants

Generally people tend to rely on themselves to achieve their goals.Drive your business growth with sales, marketing, strategy, execution & coaching in Ireland: close sales, increase revenues with business consultants

You know what??

Things have changed.

Thanks to 3R sales & Marketing I have learned of the existence of an association that can really help your business to grow.

This organization is called BNI and is the largest networking association in the world. If you have worked with 3R, you are probably aware that Networking is one of the most powerful forms of lead generation.

This international association is divided into small group, called “Chapters”. In every chapter each member of the association belongs to a different business area.

This makes them non competitive business partners.

For this reason nobody of them has any interest in hampering any other member.

On the contrary there Is a strong interest in helping them.

Why?

Because this is precisely the purpose of the association, whose functioning is based on the concept of Network Marketing.

 

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Recession proof yourself – Boost Marketing Spend

Posted on : 08-05-2008 | By : Peter Lawless | In : Marketing Consultants

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While all the media pundits are talking about a recession, I was with one of my clients who is reporting a massive increase in sales.

How is this possible?

I don’t know if you are aware that in 1929, during the wall street crash, there were more millionaires created than during any other boom time. These were the guys who said “well while everyone else is panicking, I will keep my head and make from everyone else losing out.

Smart people know when the chips are down, and everyone is feeling doom and gloom, they get out and take advantage of the situation – they actually increase their marketing spend!

With most marketing consultants feeling the pinch because the masses are not spending, the smart guys are using their business development budgets to get far higher returns.

Like the majesty of a single tree standing in a field, not crowded out in a forest, everyone can hear your message, once it is clear, unique and shows how it adds value to your intended audience.

So go on be a devil, buck the trend and become a real success – you deserve your time in the lime light!

So my client a solicitors firm has taken the decision to increase their marketing and increase their levels of service and commitment to their customers – and guess what, people love value not just price. Their conveyancing clients are now enjoying great prices and fantastic service

 

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I want higher rankings in Google

Posted on : 05-04-2008 | By : Peter Lawless | In : Search Engine Optimisation

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This was a question I was asked recently, well more like a statement – they just plain said “I want higher rankings in Google!”

Google Logo

I said, “That is great, so what will higher rankings in Google, actually do for you?”

And they were stumped, you see they just thought that to get a higher ranking in Google would be all they needed to do. After continuing to ask few questions, what they really wanted was

“A higher ranking in Google, so that they would get more visitors and that would mean more sales.”

So we looked at their website, by the way, in case you might not be aware, these guys had visited www.turbocharge-website.com and they wanted obviously to have more online sales.

And what was even more interesting was that no matter how high we would have got their website on the Google rankings, they still would not have sold a thing, because the content sucked!

Now, while this is work in progress and after being so rude, I can’t tell you who wanted a higher ranking in Google, let’s suffice to say, once they had

  1. Clear and compelling content,
  2. that related to what their visitors wanted
  3. and they had a clear call to action,

they were sorted. Guess what – online sales went up!

 

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Marketing glasses

Posted on : 15-10-2007 | By : Peter Lawless | In : Marketing Consultants

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Marketing Glasses

If you were a marketing consultant, could you imagine how you would view your customers, would there be any difference?

How we view the world can often be different from how the person beside you sees it. Just as some people may be colour blind and not see colours as you see them, could there be any way that you see the world differently from your prospects?

I mean why can’t they see the amazing benefits of your offering?

So possibly rather than trying to change how you see them, maybe you could look at how they view things, understand them and then present your product so that they can now see it clearly.

It seems so simple, yet it sometimes takes a prescription in your marketing glasses to help you See clearly.

As you become aware of the limitations of what may not have worked as well as you know it could, sooner or later you may start to wonder if there is help out there for you.

Knowing that help could boost your response rates and drive your revenue figures even higher may soon have you asking the question;

Why don’t I just send an email now and see if I could get the help I need – help that will be worth 10 times more than it costs – just imagine how that could be a great Christmas present to yourself.

Enjoy, see the world clearly now and most of all have fun making money.

 

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The Magic Question

Posted on : 08-10-2007 | By : Peter Lawless | In : Sales Consultants

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The Magic Question

So what is the magic question you might want to ask prospects, to find out what they really want to buy from you – do you know?

What would your reaction be if I asked you to consider how much you could imagine benefiting from knowing precisely how to market your company successfully?

Let me ask you again – How much could you imagine benefiting from knowing precisely how to market your company successfully?

So what did you think about?

Did you realise it was easier to answer the question the second time?

The first time I had asked you the same question, I had embedded it in a different type of question – I actually asked you about your REACTION to the question

But to gauge your reaction to the question, you actually had to answer the question,

  • and to answer the question you had to start imagining some benefits that you would get
  • and you had to imagine getting those benefits as a result of some marketing services,
  • and if those marketing services gave you benefits, then you would have realised that your own efforts can be even better.

So in fact you had to start thinking about how you could improve your marketing, possibly by using 3R marketing services, and you also knew (since you had imagined them) the sort of benefits you would stand to gain when you contact me.

So now you might even have worked out from this simple little exercise what that magic question is for you.

We all have magic inside of ourselves, and maybe all you need is someone to help you find it, grow it and put it to work on your business so you can start to enjoy some of those benefits you imagined.

In case you missed it the questions is:

What would your reaction be if I asked you to consider how much you could imagine benefiting from _____________[ you put your own unique value proposition and benefit here]?

Peter

PS – if you would still like help with creating the sort of powerful messages, that really help your sales, you may want to click here now and see some of the benefits you could begin to enjoy. This is actually the easy way to contact me now, if you really wanted you could go straight to the website www.3r.ie and contact me from there.

 

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