How to Track Your Website Performance
Posted on : 22-10-2007 | By : Internet Marketing Consultant | In : Search Engine Optimisation
Tags: google analytics, search engine optimisation, seo, seo marketing, website tracking
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Hello People!
Maybe some of you know already that Google offers a great tool for measuring your website traffic success – Google Analytics. Go to www.google.com/analytics, set up an account, add a special script to the web pages you want to track and start a great adventure of monitoring your website performance.
Google Analytics gives you handy reports on the following issues:
1. Content Analysis
2. Visitors Analysis
3. Traffic Sources
4. Goal Conversion
Among these tools you will find an answer to every question regarding your website performance. I would recommend that you create monthly reports in Excel spreadsheets, for example, which will enable you to compare the results over time. I suggest that you monitor especially these criteria:
- Visits
- Page Views
- Pages/Visit
- Avg. Time on Site
- Bounce Rate
- % New Visits
- Goal Conversions
Hope this piece helps and wish you all see the nubmers grow!
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